CG Visuals / About
About CG Visuals
CG Visuals creates 3D animation, LED screen visuals and real-time graphics for brands and live events.
I’m Cezary Grabowski, founder and creative director. I combine visual storytelling with hands-on experience in LED, video and AV production.

The person behind the work
Creative direction backed by production experience.
I started in event and theatre production in 2011. Working on live shows taught me to develop the visual concept and the technical setup together. For the televised MFC Gala in 2017, I created a complete animated visual language for the event.
Today, I combine 3D animation, LED screen visuals and real-time graphics with multimedia and AV expertise. My experience includes leading technical teams, coordinating production infrastructure and working with LED and video systems in Berlin. I bring that practical knowledge into the creative process, from the first concept to the final output.
“I design for the audience in front of the screen — not just the monitor in front of me.”
How I work
Strong ideas. Built for the screen.
Visual direction
I develop concepts, 3D animation, motion design, characters, product visuals and real-time scenes around the audience, the message and the display format.
Technical delivery
I match the technical scope to each production: screen formats, pixel mapping, working resolutions, playback, testing and handover.
Designed for the LED layout
For an unusual LED layout, I design the composition, motion and readability around the pixel map and playback setup from the start. The visuals are built for the installation — not cropped to fit at the end.
Selected projects
From festival stages to product campaigns.
Contact
Let’s bring your next project to the screen.
I work directly with brands and alongside agencies, event producers and AV teams. Tell me what you are creating, where it will be shown and what you need delivered.
Industry Insights
Thoughts, experiences and practical knowledge from the worlds of LED technology, immersive environments, animation and live productions.
Event Visuals
You Spent €100,000 on an LED Screen. Don’t Let the Graphics Ruin It.
You Spent €100,000 on an LED Screen. Don’t Let the Graphics Ruin It. A giant LED screen can make a
Event Visuals
Why Most LED Screen Visuals Fail on Real Screens
Why Most LED Screen Visuals Fail on Real Screens Why Most LED Screen Visuals Fail on Real Screens I have
Installations
Why Many Interactive Installations Don’t Need a Custom App
Why Many Interactive Installations Don’t Need a Custom App Designing Reliable Multimedia Systems for Museums, Smart Buildings and Immersive Spaces
3D Animation
The Moment a Digital Character Starts Feeling Human
The Moment a Digital Character Starts Feeling Human If you’ve spent any time on social media recently, you’ve probably seen
Installations
The Day Your AI Assistant Became a Person
The Day Your AI Assistant Became a Person During my own rehabilitation, I noticed something interesting.The application I was using
Event Visuals
I Built a Giant Festival Character. Here’s What I Got Wrong.
I Built a Giant Festival Character. Here’s What I Got Wrong. If you’ve spent any time on Instagram in the
3D Animation
Every Generation of Artists Has Been Afraid of Something
Every Generation of Artists Has Been Afraid of Something Maybe you’ve been browsing our website or reading our recent posts
Industry Insights
Thoughts, experiences and practical knowledge from the worlds of LED technology, immersive environments, animation and live productions.
3D Animation
Every Generation of Artists Has Been Afraid of Something
Every Generation of Artists Has Been Afraid of Something Maybe you’ve been browsing our website or reading our recent posts
Installations
The Day Your AI Assistant Became a Person
The Day Your AI Assistant Became a Person During my own rehabilitation, I noticed something interesting.The application I was using
Installations
Why Many Interactive Installations Don’t Need a Custom App
Why Many Interactive Installations Don’t Need a Custom App Designing Reliable Multimedia Systems for Museums, Smart Buildings and Immersive Spaces
Event Visuals
I Built a Giant Festival Character. Here’s What I Got Wrong.
I Built a Giant Festival Character. Here’s What I Got Wrong. If you’ve spent any time on Instagram in the
Event Visuals
You Spent €100,000 on an LED Screen. Don’t Let the Graphics Ruin It.
You Spent €100,000 on an LED Screen. Don’t Let the Graphics Ruin It. A giant LED screen can make a
Event Visuals
Why Most LED Screen Visuals Fail on Real Screens
Why Most LED Screen Visuals Fail on Real Screens Why Most LED Screen Visuals Fail on Real Screens I have
3D Animation
The Moment a Digital Character Starts Feeling Human
The Moment a Digital Character Starts Feeling Human If you’ve spent any time on social media recently, you’ve probably seen